Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: NFL Media is comprised of NFL Network, NFL RedZone, NFL Films, NFL.com, the NFL app and streaming service, the NFL Channel. By the 1990s, NFL TV contract financials began to replace the M with Bs billions of dollars instead of millions for multi-year deals. Are you interested in testing our business solutions? In, ESPN.com. Today, each team plays a 17-game season. 2018: Ottawa/Calgary 3.1M. Its kind of shocking to see how much the NFL has surpassed all other programming on TV., Amazon 'Thursday Night Football' debut looks like they've been doing NFL games for years. Sarah Feldman Description This chart shows. Part of that is because Americans watch less TV overall and continue to drop cable. The league also launched its own channel, the NFL Network, in 2003 to meet and grow fan demand for league content, and then added the RedZone whip-around highlight channel on Sundays. daily and featuring the latest statistics from the media, Gambling and fantasy football can keep the NFL insulated from future downturns, she said. The leagues done a great job evolving the game to be compatible with television, said Patrick Crakes, a former Fox Sports executive turned media consultant. 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During the 2021 NFL regular season, NFL games ranked as the top 16, 48 of the top 50 and 91 of the top 100 telecasts on TV. to incorporate the statistic into your presentation at any time. Domestic and sexual violence cases such as the DeShaun Watson situation in Cleveland dont seem to damage the NFLs popularity, even among women, who make up nearly half the leagues fanbase. The Colts selected Anthony Richardson with the No. That became a huge milestone., NFL TV rights: 19 insights on Amazon, ESPN, Fox, CBS and NBC's new deals. non-commercial websites. The NBA has experienced the most ups and downs, going through tough times in the late seventies, hitting its golden era through the eighties and nineties with Magic, Bird, and Jordan, falling off for a decade in the 2000s as scoring slipped, but climbing back up with the a more watchable, higher-scoring product until the current seasons decline. Its storytelling thats a secret ingredient of NFL broadcast success, and nothing personifies that more than NFL Films. Viewership declined 17% from the previous Pro . One game in football carries the same competitive weight as nine or 10 baseball games, MacCambridge said. In Week 2, Amazon garnered a better-than-predicted 13 million viewers, per Nielsen, for the opening Thursday Night Football stream behind the ecommerce giants Prime Video paywall. A typical game was watched by 1.6 million fewer people this season as compared . Fox agreed to pay the NFL $1.5 billion for a four-year deal starting in 1994. Access is available for NFL Network subscribers of participating TV providers. NBCs Sunday Night Football averaged 19.3 million viewers last season, and nothing outside of football approached that on American TV. You need at least a Starter Account to use this feature. For twenty-five years, the growth of the index outpaced population growth. . Looking back 40 years, the best TV viewership average in 1982 was 21.2 million for 60 Minutes and 20.4 million for Dallas on CBS. That became a crucial component of the growth that followed.. Statista assumes no Use Ask Statista Research Service, across ESPN, ABC, NFL Network, ESPN Deportes and digital channels, NHL - number of Stanley Cups won by team 1915-2022, Super Bowl TV viewership in the U.S. 1990-2023, Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2023, NBA Finals TV viewership in the U.S. 2000-2022, To download this statistic in XLS format you need a Statista Account, To download this statistic in PNG format you need a Statista Account, To download this statistic in PDF format you need a Statista Account. On the heels of the flap over its relationship with China, the NBA has endured a tough start to the season in terms of viewership. Meanwhile, non-sports shows in broadcast primetime declined. For 40 years, viewership boomed and came to dominate everybody else. Yet even amid all that, particularly the proliferation of channels and entertainment options in recent years that has reduced overall TV viewership, the NFL has managed to grow or at least stay flat. The final round of golf's U.S. Open averaged a 2.0. Sports Media Watch. Created independently by Ed Sabol in 1962, the company quickly landed deals to film early NFL title games and then to create highlight films for all teams. Unless they bet on the Lions to get there. We have followed that blueprint put in place since the early 1960s.. Statista. Crude viewership numbers may miss these offsets to the more easily measured decline. The NFL experienced declines from 2016-18 with attribution to the national anthem controversy, Tom Bradys suspension, the Ray Rice affair, and other miscues. to incorporate the statistic into your presentation at any time. The Super Bowl has become a national spectacle and showcase for TV commercials that draws 100 million-plus casual and non-fans. The counterbalance to this gloomy outlook may be that these big events dont tell the whole story. Rozelle recognized NFL Films wasnt going to make money but there was an ineffable benefit in increasing the prestige and profile of the league.. The NFLs 2022 opening week resulted in several breathless network viewership announcements, such as ESPNs Monday Night Football audience of nearly 20 million being its best since 2009. Instead, they are extracted from the interconnections between the individual trends themselves enough of the wonky stuff. The 2021 NFL regular season averaged 17.1 million viewers (TV and Digital) - the highest regular-season average since 2015 and up more than 10% from 2020. Because it was the advent of slotted scheduling, an idea championed by Rozelles longtime aide, Jim Kensil. It was the third-most watched NFL on CBS average audience since 1998 when the NFL returned to the network. The ensuing decades would bring the proliferation of cable and streaming, high-definition TVs, the internet and social media, and satellite TV allowing fans to get out-of-market games via DirecTV. Given the NFLs more scarce inventory in relation to the other sports, they have the ability to keep interest over the course of the regular season and charge a high premium for ads, said Scott Robson, a senior research analyst at S&P Global Market Intelligence. 2019: Hamilton/Winnipeg 3.6M. It still does. Profit from the additional features of your individual account. It was a simple third-down play that helped build the worlds most powerful TV empire. People turn it on and leave it on.. The productions gave pro football a sheen of mystique and even artistry in the public imagination, along with humor from blooper videos. Are you interested in testing our business solutions? How did they do for LV over LIV? I cant see any controversy, even concussions, making a meaningful dent in this leagues popularity in the immediate future. No. [Online]. It is America in a three-hour broadcast package. It took the right mix of executives to make that plan work. According to Nielsen, excluding rescheduled games, the 2020 regular season averaged 15.4 million viewers either live or on the same day of the broadcast. [Online]. For the sake of space and access to data, Ive selected four major sporting events to examine for the long-term outcomes: the NFLs Super Bowl, MLBs World Series, the NBA Finals, and NASCARs Daytona 500. Use Ask Statista Research Service. (May 5, 2022). What Roone Arledge and Monday Night Football did was tap into the larger dramatic narrative, MacCambridge said. Currently, you are using a shared account. If you are an admin, please authenticate by logging in again. Number of viewers of the NFL Draft in. The Statista "Chart of the Day", made available To use individual functions (e.g., mark statistics as favourites, set Scarcity creates value, Crakes said. move since start of the new league year; . "Average television viewership of the NFL regular season from 2010 to 2022 (in millions)." Last year, 48 of the top 50 U.S. programs by audience were NFL games. Clicking on the following button will update the content below. (April 13, 2023). For all of the talk surrounding the NFLs decline in viewership, it has bounced back strongly this season. Rozelle had NFL staffers and team owners that supported his efforts, and network executives who were equally imaginative and willing to take risks, particularly at ABC with Roone Arledge. More than 64,000 fans inside the stadium saw the first overtime championship game in NFL history, with hundreds storming the field, but more importantly, an estimated 45 million watched it live on NBC. ESPN's Monday Night Football saw an increase of 16% over the 2020 regular season, leading the way as all NFL regular-season games saw a 10% boost in TV ratings year over year. Statista offers daily infographics about trending topics, covering:Economy & Finance, Politics & Society, Tech & Media, Health & Environment, Consumer, Sports and many more. Currently, you are using a shared account. A paid subscription is required for full access. What other league appeals to so many different groups?. I tried tweeting at you about my own blog doing just this with national numbers: https://www.sportsandecon.com/. That grew to about 6 million in 1950 and 60 million by 1960. Are you interested in testing our business solutions? It was the lowest average audience since 2017. Prices would fall as technology improved, competition and demand picked up, and options proliferated all things that helped the NFL reach more households. Bert Bell was not the visionary Pete Rozelle was, said Jon Lewis, who has analyzed sports viewership since 2006 as founder of Sports Media Watch. 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In 2019, of the top 50 most-viewed TV shows, the NFL claimed. Need infographics, animated videos, presentations, data research or social media charts? The foundation that was built all those years ago is as good as any league.. The 2020 Stanley Cup Playoffs averaged 953,000 viewers across NBC's TV and digital platforms. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 70m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Im comfortable guaranteeing that Super Bowl ad rates will not drop 20% in a single year for the foreseeable future. When the networks are clearing out prime-time space on a weeknight, that meant something then. The NFL has been fortunate to have visionary thinkers who have contributed to the league, to where it can withstand incompetence. Regular season viewership for the National Football League fell by 10 percent last year, a steeper drop after years of consistent decline. The 2021 NFL regular season averaged 17.1 million viewers (TV+Digital) the highest regular season average since 2015 and up +10% vs. 2020.
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